How do I stop casino marketing texts? Follow the opt-out instruction in the message, which usually means texting STOP to the number shown, then untick SMS in your casino account's marketing preferences. If texts keep coming, forward them to 7726 so your mobile network can act, and report the sender to the Information Commissioner's Office.
Steps one and two together stop a licensed casino's texts in almost every case. The later steps are for senders who ignore you. For more on your wider choices, see can casino apps send me offers, and our casino app questions hub for related topics.
Why a UK casino can't text you without consent
Since 1 May 2025, the Commission's direct marketing preferences condition (opens in a new tab) has required online operators to let you opt in separately to marketing by phone, email and SMS, and separately for betting, casino and bingo. The boxes must start unticked, so a licensed casino should only text you about offers if you chose that.
If you opened your account before May 2025, you should have been asked to confirm your preferences at your next login. If you clicked through quickly, SMS may still be on. Our page on gambling marketing consent rules explains the rule in full.
Which route to use for unwanted casino texts
Matching the problem to the right fix
Situation
Best first step
If that fails
Texts from a casino you have an account with
Reply STOP and untick SMS in the app
Contact support, then report to the ICO
Texts keep coming after you opted out
Screenshot them and contact the casino
Forward to 7726; report to the ICO
Texts from a gambling brand you've never joined
Don't reply or tap links; forward to 7726
Report to the ICO
Texts after you've self-excluded
Tell the operator and GAMSTOP
Complain to the operator, then escalate
Texts with links to download an app
Delete without tapping the link
Forward to 7726
Replying STOP is sensible for a brand you know. For a sender you don't recognise, replying can confirm your number is active, so forwarding to 7726 is the safer first move.
Turning off casino texts inside the app
The setting is usually in your account area under a name like marketing preferences, contact preferences or communications. Menu wording differs, so look for the closest match. Our brand pages explain what each app offers: Coral app settings, Ladbrokes app settings and PlayOJO app settings.
While you're there, consider unticking email and phone too. Push notifications aren't part of these choices; they're controlled in your phone's settings, as covered in how to turn off casino app notifications.
Casino texts that might be scams
Not every gambling text comes from a licensed operator. Some come from unlicensed sites, which offer none of the protections that come with a Gambling Commission licence, and some are straightforward scams.
Signs a gambling text deserves suspicion
Warning sign
Why it matters
You've never had an account with the brand
A licensed operator needs your consent to text you
The text links to an app download outside the App Store or Google Play
Real-money casino apps on those stores must be licensed where they're used
It asks for a password, code or card details
Genuine operators don't request these by text
It pressures you to act quickly
UK advertising rules don't allow that kind of urgency
If it's a casino you joined, you gave your number at sign-up, because operators use it for account security and identity checks as well as marketing. Consent to marketing is a separate choice, so you can keep the number on file and still say no to texts.
If you've never heard of the brand, it may have bought or scraped your details, or it may not be licensed at all. The ICO deals with unlawful marketing and data complaints. Our guide to how casino apps use your data and the question do casino apps sell my data cover your rights.
Stopping all casino texts for good
If the texts are a trigger rather than a nuisance, opting out of one brand may not feel enough. Self-exclusion goes further: under Commission rules, operators must take self-excluded customers off their marketing lists within two days.
GAMSTOP blocks you from every online gambling company licensed in Great Britain for 6 months, 1 year or 5 years.
Licensed casino apps where texts stay off unless you opt in
Every UK-licensed app must leave marketing texts off unless you tick the box, so you can sign up and choose not to hear from them. The partner offers below are for new customers. 18+ and terms apply.
Coral Casino: deposit (certain payment types excluded) and bet £10+ on slots to get 100 free spins, 10p each on selected games. Accept within 48 hours and use within 7 days; no wagering on free spin winnings. Runs 1 October 2026 to 1 February 2027. Neteller, PayPal, Paysafe, Skrill, prepaid cards and certain debit cards don't qualify.
Ladbrokes Casino: deposit and spend £10+ on slots to get 50 free spins a day for the first 10 days (maximum 500), 10p each on selected games. Claim before 23:59 each day; each batch lasts 7 days; no wagering. Prepaid cards, PayPal, Paysafe, Neteller, Skrill and Moneybookers deposits don't qualify.
PlayOJO: first deposit of £10 or more gets 80 free spins on Big Bass Bonanza at 10p each, no wagering, winnings paid in cash. New UK customers only, excluding Northern Ireland; can't be combined with other offers; only via the designated offer link.
You can join any of these apps without agreeing to marketing texts; leave SMS unticked at sign-up. 18+, terms apply.
Coral and Ladbrokes are both run by LC International Limited (Entain). If you already hold an account with one Entain brand, you may not be able to open another; check the terms first.
Significant terms: 18+. New players only. Offer runs 01/10/2026 to 01/02/2027. Deposit (certain types excluded) and bet £10+ on slot games to get 100 free spins (selected games, £0.10 each, 48 hrs to accept, valid 7 days). No wagering on free spin winnings. Deposits by Neteller, PayPal, Paysafe, Skrill, prepaid cards and certain debit cards do not qualify. Restrictions and T&Cs apply. GamCare.org.uk
Read our Coral app reviewLicence: LC International Limited, Gambling Commission account 54743. Offer checked 5 October 2026.
Time limitClaim daily for 10 days; each batch valid 7 days
Worked valueUp to 500 spins at £0.10 (up to £50 in spins)
Significant terms: 18+. New customers only, from 14/11/25 until further notice. Certain deposit methods excluded. Deposit and spend £10+ on slots for 50 free spins a day during the first 10 days after first deposit and registration (max 500, £0.10 each, selected games, claim before 23:59 each day, valid 7 days). No wagering. Prepaid cards, PayPal, Paysafe, Neteller, Skrill and Moneybookers deposits do not qualify. Restrictions and T&Cs apply. GamCare.org.uk
Read our Ladbrokes app reviewLicence: LC International Limited, Gambling Commission account 54743. Offer checked 5 October 2026.
Significant terms: 18+. New UK customers (excluding Northern Ireland). First deposit only. Minimum deposit £10. 80 free spins on Big Bass Bonanza, £0.10 each. No wagering requirements; winnings paid in cash. Cannot be used with any other offer. Only available to players who arrive through the designated offer link. Full T&Cs apply. GamCare.org.uk
Read our PlayOJO app reviewLicence: Skill On Net Limited, Gambling Commission account 39326. Offer checked 5 October 2026.
18+. Every casino game has a built-in house edge, so over time you should expect to lose what you stake. Set a budget before you play and stop when it’s gone: safer gambling tools and support. Free, confidential help: National Gambling Helpline 0808 8020 133.
Frequently asked questions
Does replying STOP to a casino text work?
Yes, for a licensed operator it should end marketing texts through that number. The Gambling Commission says you'll usually need to text STOP to a phone number or five-digit number, after which the organisation should stop. Also untick SMS in your account's marketing preferences so the change sticks across all its numbers. For unknown senders, forward to 7726 instead of replying. See gambling marketing consent rules and can casino apps send me offers.
What is 7726 and how do I use it?
7726 is the number UK mobile networks use for reporting spam texts. Forward the unwanted message to 7726 and your network may be able to block future texts from that sender; you can also call your network's customer services. The Gambling Commission recommends it for gambling texts that continue after you've opted out. It's free and works on all the main UK networks. If a licensed casino ignores you, the complaints guide explains how to escalate.
Can I report a casino that keeps texting me?
Yes, report it to the Information Commissioner's Office, which handles unlawful marketing. Keep screenshots showing the dates and that you opted out. You can also complain to the casino itself under its complaints procedure, and the Gambling Commission's rules require operators to respect your marketing choices. For a brand that seems unlicensed or fraudulent, see how to report a casino app and fake casino apps and scams.
Why am I getting casino texts when I never signed up?
The sender may have obtained your number from a third party, sent texts at random, or not be a licensed UK operator at all. A licensed casino needs your opt-in to text you about offers. Don't tap links or reply; forward the message to 7726 and report persistent senders to the ICO. Check any brand on the Commission's register first. Our guide to spotting an unlicensed casino app shows how.
Will deleting the casino app stop marketing texts?
No. Deleting the app removes it from your phone, but your account and marketing choices stay as they were, so texts can continue. Untick SMS in your preferences before you delete it, or ask support to do it for you. If you want the relationship to end completely, close the account. See can I delete my casino app account and how to delete a casino app for the difference.
Do casinos have to stop texting me if I self-exclude?
Yes. UK rules require operators to remove self-excluded customers from marketing within two days. If you register with GAMSTOP, every online gambling company licensed in Great Britain must refuse you service and stop marketing to you. If texts still arrive, tell the operator and keep records. Our pages on self-excluding from all casino apps and GAMSTOP walk through the process.
Can I stop casino texts but keep getting emails?
Yes. Since 1 May 2025 operators must offer separate choices for phone, email and SMS, so you can untick texts and leave email on. You can also choose by product, keeping casino news but refusing betting offers, for example. Change it in your account's marketing preferences. Our push notifications guide explains how app alerts fit alongside these choices, and the Coral settings page shows one brand's options.
Are casino texts with download links safe?
Treat them with caution and don't tap the link. Real-money casino apps on the App Store and Google Play must hold a licence where they're used, so the safest route is to search the store yourself or open an app you already have. Links in texts can lead to fake apps or phishing pages. Forward suspicious messages to 7726. See is it safe to install a casino APK and what a fake casino app is.
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